How To Podcast - DIY Podcasting

So You Want to Be A Podcaster?

You think you have what it takes to compete in the exploding underground-industry of Podcasting and have a great concept for a Podcast?

Have you checked all of this off your list?:

So how did you do?

Were you able to check everything off the list? Most of these items are necessary to create and host your podcast, and if you haven't bothered with a good marketing plan yet? Well, keep your fingers crossed that your family and friends like the sound of your voice because it is unlikely that many other people will ever hear your Great New Podcast show.

Don't shoot the messenger. It is a dog-eat-dog world out there with too many businesses competing for the same Podcast audience. What's that you say? We are not talking about businesses? Only a free, donation based, underground, podcast? Well, that may be true, but the world of podcasting has grown exponentially over the past year and that means there are a large number of Podcasters out there who are competing for the same listener base that you are. In fact, according to Forrester Research, by 2010 the multitude of podcast shows should have around 12.3 million regular listeners.

And don't forget that the business world knows a good thing when it sees it; resulting in more and more businesses jumping on the Podcast bandwagon over the past few months.

But that's okay; because there's still plenty of room in the Podcast Empire and you can learn valuable lessons from the business world…

They know how to put together a classy Podcast. They know how to advertise.They know how to network. And possibly most importantly, they know how to market a Podcast. And you can scoff at the corporations invading the tranquil Podcasting Nirvana all you want, but the fact remains... If you want to get your new Podcast out to the masses, you had better bone up on some Marketing Basics.

Well, you are in luck. It just so happens that in another life, some of our contributers are top-notch marketers and they have been very kind to agree to develop a comprehensive How-To section here at Podcast Empire, designed to teach you what you need to know to get your name heard in the busy world of Podcasting.

• How to Build Your RSS File
• Know Your Value Chain