Rogers Wireless Makes Podcasts Available Using Melodeo Mobilcast
I wonder if Rogers is interested in acquiring an established Podcast Directory? :)
Press Release
February 1, 2006 — Rogers Wireless, Canada’s leading wireless communications service provider, and Melodeo, Inc., a developer of software and services that bring digital media content to mobile phones, have announced the launch of Rogers Podcast Service, North America’s first mobile Podcast service.
Rogers Wireless customers now have exclusive access to more than 1,500 Podcasts, covering a range of topics including News and Sports, Comedy and Music. The catalogue of Podcasts is updated throughout the day as new feeds are received, bringing fresh content to subscribers continually. Rogers Podcast Service can be accessed on subscribers’ cell phones through the Rogers Wireless navigate mobile Internet portal, within the GET INFO category.
"Rogers Podcast Service allows our customers to access the latest in digital information and entertainment by bringing one of the fastest growing mediums on the planet, Podcasting, directly to their phones," said John Boynton, Senior Vice President and Chief Marketing Officer, Rogers Wireless. "As the leading wireless carrier in Canada, we know our customers are looking for relevant, timely and exclusive content and with Rogers Podcast Service we are providing them with the latest mobile innovation to feed that need."
"Rogers Wireless was the first carrier in North America to offer mobile music to their customers and are once again leading the way by making Podcasts available directly to their customers, through Mobilcast™" said Bill Valenti, executive vice president at Melodeo. "We’re excited to work with Rogers Wireless again, as they are Canada’s largest integrated wireless network providing coverage to Canadians from coast-to-coast."
Previously, a listener would need to be online or have synchronized their portable media player to their computer to download these Podcast files. Through Mobilcast™, the Rogers Podcast Service frees the listener to download Podcasts directly to their mobile phones over-the-air. Mobilcast™ is the first software to eliminate the PC requirement by making it easy to download Podcasts over-the-air to a mobile phone.
The Rogers Podcast Service is now available to Rogers Wireless customers via subscription for an introductory price of $5.00 per month. This service uses Melodeo Mobilcast™ to make Podcasts available to consumers over-the-air to select Podcast-enabled cell phones. Subscribers can download their choice of Podcasts for immediate listening, and save the ones they want to play again later on their phone. There is no charge for the content of the Podcasts. Customers can visit www.rogers.com/podcasts for more information.
Brought to you by The Podcast News Crew at http://www.PodcastEmpire.com
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